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Metanoia is the Journey


Started by award-winning PR practitioners Farrell Tan and Craig J Selby, Metanoia brings new cards to the broader communications industry table – a specialist service for business, focusing purely on managing reputation.

Many PR agencies (including Orchan, which they co-founded seven years ago) offer these services amongst a plethora of others – but seldom, do any focus purely on managing reputation and crises. Metanoia adds this dimension to service offerings in the industry, assuring clients that 100% attention is given to their brand and reputation, and to equipping them with desirable tools to continue the positive trajectory. No longer is crisis management an “add-on” service – it is now the focal point of a specialist team.

Metanoia, literally, “journey of change” is a culmination of our joint industry experiences, curated to ensure ongoing client success during tough times. We are not about spin doctoring when the ‘sh!t hits the fan’; we are about stepping up to the plate and owning ones responsibilities – being proactive to reaction, and enabling clarity of communication when those around us are being engulfed in the chaos.

For Farrell and Craig, endless conversations on the state of the industry, hundreds of clients, and a common theme – empowerment and reputation management – struck a reoccurring, but relevant chord – the need for specialist consultancy services to prepare for the worst. Metanoia was founded!

Metanoia empowers entrepreneurs and managers to excel in their endeavours, through embracing strong, clear, and powerful communication techniques, and developing a detailed awareness of the business environment in which they operate. A business services provider specializing in crisis communications and reputation management, coupled with strong senior-level training opportunities to ensure senior management are equipped with the communication skills and support requisite to not only front a crisis, but handle all media attention, Metanoia offers services to ensure that client organisation’s reputations are maintained in the best possible light, and to ensure that clients can react proactively and appropriately to crises.

The Metanoia team look forward to working with clients to positively shape the future, and to help entrepreneurs and management teams in stepping up to the plate and navigating rough seas.

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